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Fusionex Rolls Out Major Platform for Korean Mega Resort

Fusionex, a multi award-winning, data technology provider specializing in Big Data Analytics (BDA), the Internet of Things (IoT), Artificial Intelligence, and Deep Learning, has successfully deployed a data-driven travel and hospitality platform to power up the operations of a new mega resort in Korea, in a multi-million dollar contract.

Spanning across more than 500 acres, the resort incorporates all types of destinations that guests would want, from theme parks to hotels, entertainment facilities, villas, condominiums, and more. The project includes rolling out a comprehensive digital platform to engage with guests, build brand loyalty, and provide elevated levels of convenience and enhanced customer experience.

Fusionex

Fusionex has introduced its BDA solution, Fusionex GIANT, which will consolidate billions of records, from traveler registration to hotel guest interactions and retail customer management. By harnessing this massive amount of data, the client would use GIANT to cleanse and manage disparate data to gain useful insights and information. The information would then be utilized to facilitate bookings, make product recommendations and provide better customer experience with a high degree of flexibility and personalization.

The Fusionex Big Data platform is also a natural bolt-on for the Fusionex Central Reservation System (CRS), which reaches customers on their terms through convenient online, kiosk, and mobile platforms. CRS will also support requests by travel agents, providing a wider avenue for travelers to find their way to the resort. The system will also provide seamless communication between floor staff and security.

Besides generating a greater number of visitors for the client, Fusionex will also be working on ways to increase the customers’ lifetime value. Via the Loyalty Management System (LMS), the client will be able to give out loyalty points and redeemable rewards. This turns the holiday paradigm into one of point accumulation or “gamification” that motivates customers through interaction, engagement and loyalty, which will encourage recurring visits.

The client will then be able to unearth hidden insights in its data with a near-real-time overview of the performances of its different hospitality arms, customer behavior and tendencies. They could even conduct a drill-up analysis that checks stats from specific rides, from zones to the entire theme park. Decision-makers will then be able to craft strategies based on Fusionex’s predictive analytics capabilities.

Ivan Teh, Fusionex Managing Director and Chief Executive Officer, commented: “We are excited to see the rollout of this world-class platform for this amazing and beautiful resort. We look forward to seeing our client leverage this data-driven digital platform in their quest to provide high quality customer experiences.” For more info: https://enterpriseasia.org/apea/malaysia/awards/my-2014/ivan-teh/

Pikom inks MoU with Fusionex to achieve goal of training 20,000 data professionals

The National ICT Association of Malaysia (Pikom) has signed an MoU (memorandum of understanding) with big data analytics solution provider Fusionex for it to train local talents in the area of Big Data.

Fusionex will equip ICT professional with the right skills in line with the Government’s goal of achieving 20,000 data professionals by 2020, the organisation announced at the Pikom Leadership Summit 2017.

“We found there is a talent mismatch today as many graduates are not aware of what the industry is looking for today,” said Pikom chairman Chin Chee Seong.

“We are also working very closely with the Education Ministry and universities to design courses to align them with the demands of the tech industry.”

Fusionex managing director Datuk Seri Ivan Teh agrees, adding that many jobs of today will not be the jobs of tomorrow and the jobs of yesterday might not even exist in two or three years time.

Fusionex

“There is a real importance to align what the academia produces versus what the industry wants and that is an ongoing challenge and something we are really working hard to tackle now,” Teh said.

Among the skills that are in demand include data analytics and project management.

The industry body also inked an MoU with CyberSecurity Malaysia (CSM) to combat the recent rise of cyberthreats. It will give CSM access to security services and solutions from its members.

It also signed an MoUs with the Malaysian Association of Tour and Travel Agents (MATTA) to promote the adoption of digital platform in the travel industry.

Chin says that most SMEs (small and medium enterprises) in the travel industry have yet to embrace and reap the benefits of digitalisation.

Transport Minister Datuk Seri Liow Tiong Lai who officiated the event, said that with the partnership, travel and tour agents should take the opportunity to market their services online and this is a step in the right direction in embracing digital economy.

“These initiatives will certainly help in expanding opportunities for the SMEs in their respective sectors and we need to keep up and embrace change as there is a rapid convergence between the physical and digital world,” said Chin.

Read more at https://www.thestar.com.my/tech/tech-news/2017/11/23/pikom-inks-mou-with-fusionex-to-achieve-goal-of-training-20000-data-professionals/